What shade will you go for? Try before you dye here.
Thinking about a bold red moment, à la Rihanna circa 2010? Wondering if jet black might be your power move? Few beauty decisions feel as daring—or as irreversible—as changing your hair color. One impulsive trip to the salon and suddenly your Pinterest board dreams have turned into a months-long grow-out plan.
That’s where AI comes in clutch.
Virtual hair color changer tools have come a long way from the awkward filters of early 2010s apps. Today’s AI-powered tools use facial mapping, real-time rendering, and hyper-realistic textures to help you preview your next hair transformation before you commit.
Whether you're planning a subtle shade shift or full-on platinum plunge, there’s now a way to see it first—no bleach, no brass, no post-dye panic.
Below, we’ve rounded up the top AI color changers that let you experiment with shades, tones, and trends—all from the safety of your screen.
The rise of AI in hair color transformation
It wasn’t too long ago that “trying on” a new hair color meant a trip to the salon… or a brave leap with a box dye. Today? All it takes is a selfie.
AI has quietly reshaped the beauty space over the past few years, evolving from clunky face filters to seriously smart, hyper-realistic hair color simulations. These tools now use advanced image recognition, skin tone analysis, and even lighting adjustments to give you a scarily accurate preview of how you’d look in everything from dusty rose to icy platinum.
And it’s not just about the fun of it (though that’s definitely part of the appeal). AI color changers save time, money, and stress by letting you play with possibilities without the pressure. Want to see if auburn suits your undertones? Or whether chunky highlights are actually making a comeback? You can find out in seconds, before making a single change IRL.
Best of all, it gives you the freedom to experiment. When you can actually see the end result, you’re more likely to try something new. And who knows? Your next look might be just one swipe away.
Top 10 AI color changer tools for hair
These virtual tools make experimenting fun, easy, and (best of all) totally risk-free.
YouCam Makeup
YouCam Makeup is one of the most popular beauty apps out there—and for good reason. It lets you switch up your hair color in real time using your phone’s camera, so you can try on everything from rich brunettes to lavender fantasy shades while you’re waiting in line or lounging on the sofa. Bonus: you can test makeup looks at the same time, which makes it perfect for full vibe checks. The app is smooth, intuitive, and refreshingly fun to use, whether you’re experimenting for fun or scouting your next salon look.
Why we love it: Makeup and hair color changes in one slick try-on.
AI Ease
AI Ease keeps things streamlined and smart. Just upload a photo, and the tool gets to work—no confusing controls or clunky interfaces. It detects your hair accurately and applies color in a way that actually looks believable (yes, even the pastel ones). You can adjust the tone, intensity, and saturation to better match your real-world texture and preferences. It’s a great tool if you’re serious about testing out color changes before making the real deal appointment, or if you just want to see what you’d look like with pink hair on a Tuesday.
Why we love it: Photorealistic results with full custom control.
Evoto AI
Evoto AI was originally built for photographers and content creators, but its hair color changer feature is a hidden gem. This isn’t just drag-and-drop editing; it’s detailed, high-resolution rendering with an editorial feel. You can finesse highlights, warmth, saturation, and more, giving you a result that looks like a professionally styled campaign photo. Perfect if you’re a content creator, influencer, or just someone who wants their future redhead era to look flawless on Instagram before going near any dye.
Why we love it: Professional-grade customization for next-level visuals.
Fotor
Fotor is a favorite for beginners, and not because it’s basic. Its virtual hairstyle and color changer are super easy to use but still deliver impressive results. You can upload a selfie, choose from dozens of shades, and get a clean, accurate look at each one. Plus, since Fotor is also a graphic design platform, you can save your new hair and build a whole vision board around it if you’re in full transformation mode. Low effort, solid payoff.
Why we love it: Great for quick tests and clean, simple UX.
Pincel
Pincel is a more creative, freeform take on virtual hair color. It’s for people who see hair as a canvas and aren’t afraid of a little boldness. The AI handles color application smoothly, but the real fun comes from experimenting with bright, unconventional hues—think pastel blue, iridescent purples, or glowy fantasy reds. The edits lean a little more stylized than photorealistic, but that’s part of the charm. If you’re the artsy type or planning a dramatic shoot or content drop, this one’s a go-to.
Why we love it: Designed for creative, unconventional hair edits.
Garnier Virtual Try-On
Box dye, but make it stress-free. Garnier’s Virtual Try-On tool lets you try over 100 shades from its product lineup with either a selfie or live camera. The interface is refreshingly simple, and once you find the right match, you can purchase directly from the site. No wandering drugstore aisles wondering if "Dark Golden Mahogany" is your shade. It’s not the most customizable tool, but it’s practical, polished, and great for anyone looking to make a decision quickly and confidently.
Why we love it: Pairs color try-ons with direct product shopping.
Redken Virtual Hair Color Tool
Redken’s virtual tool feels like a stylist consultation, but without the pressure or salon small talk. Upload your photo, browse curated color collections, and get recommendations based on your hair type and tone. It even goes one step further by pointing you to local salons where you can get the shade professionally applied. It’s ideal for anyone looking to preview salon-quality shades and follow through IRL, with a bit of tech-powered guidance.
Why we love it: Professional shade matching with salon integration.
Madison Reed Virtual Makeover
Madison Reed keeps things personal. You start with a quiz that factors in your hair texture, current color, and undertones. Then the tool suggests shades that work for you, not just whatever’s trending. The virtual try-on itself is clean and easy to navigate, showing side-by-side comparisons of each option. It’s less about playing around and more about helping you find your “this is the one” color without overwhelm. A go-to for anyone who values smart guidance over infinite scroll.
Why we love it: Personalised shade recommendations via quiz.
iFoto Virtual Hair Color Try-On
iFoto’s tool is perfect if you’re not looking to overthink it. Upload your photo, choose from a solid selection of trendy colors, and you’re done. The platform is fast and intuitive—no distractions, no unnecessary extras. It’s not trying to be a full beauty app or salon tool, just a quick, reliable way to preview a new look. Ideal for anyone with commitment issues, low patience, or a simple question: “Would this color suit me?”
Why we love it: Fast, straightforward, and beginner-friendly.
OpenArt Hair Color Changer
OpenArt is where things get fun. This AI tool is built more for expressive transformations than subtle tweaks. Whether you want electric blue, cherry red, or pastel peach, the color rendering is vivid but surprisingly realistic. It’s ideal for testing out creative content looks, festival hair ideas, or just seeing how wild you can go before your next stylist appointment. It won’t suit someone after natural blends, but if you’re here to play, this one’s a standout.
Why we love it: Best for bold color experiments and standout styles.
How to choose the right AI hair color changer
The best AI hair color tool for you depends on what kind of experience you’re after. If you want hyper-realistic results—something that mimics how the color would behave in your hair—look for a tool with high-level customization and adjustable lighting or tone filters. More into bold edits or creative experimentation? A visually artistic platform might be a better fit.
It also comes down to how you plan to use it. Mobile apps are great for quick, on-the-go changes, while web-based platforms tend to offer more detailed editing. Think about whether you prefer simplicity or control, subtle tweaks or dramatic transformations. There's a tool for every type of color-curious.
Tips for using AI color changers effectively
- Use a high-quality, well-lit photo.
Natural daylight works best—skip the filters and overhead lighting.
- Try a variety of tones.
Don’t just stick to your comfort zone. Cool, warm, bold, soft… see what surprises you.
- Factor in your skin tone.
Some shades will naturally enhance your complexion more than others.
- Think about your overall aesthetic.
Your new hair color should complement your makeup, wardrobe, and personal style.
- Play, don’t overthink.
The whole point is to experiment. No bleach, no regrets.
Time to test-drive your dream shade
Changing your hair color used to mean guesswork, commitment, and a whole lot of toner. Now? It’s as easy (and fun) as uploading a photo. AI color changers give you the freedom to experiment with bold new looks or subtle tweaks, without touching a single strand. If you’re planning a full transformation or just flirting with the idea of a fringe refresh, these tools make the process simple and completely risk-free.
Once you’ve locked in your favorite shade, the stylists at The Lauren Ashtyn Collection can expertly color match it to your new extensions—no AI tool insight.